When Triumph first teased its made-in-India motorcycles, the obvious reason to build the bikes there was to reduce the cost. But would Triumph keep prices high, and pocket the difference? Or would Hinckley pass those savings on to consumers?
Now, we have the Canadian MSRPs for both the Scrambler 400X and the Street 400, and we know that Hinckley took the second option: To use the Indian factory as a way to save their customers money.
According to a note from Triumph’s North American PR rep, the 2024 MSRP for the Triumph Speed 400 is $5,795. The Scrambler 400 X will have a $6,795 MSRP for 2024. Those price tags apply to all colour schemes that will be offered here, unlike some other brands that charge a premium for flashy paint (a tactic that Triumph uses itself on more spendy models sometimes).
Of course, expect taxes, shipping and other fees to be added to that MSRP.
What you’re getting for your money
Triumph’s new 400 singles should make around 27 lb-ft of torque and about 40 hp. They’re built in India by Bajaj (the same company that builds the 310-series bikes for BMW). However, the engines will be exclusive to Triumph, and not used by other brands.
The Scrambler 400 X comes with a set of cast rims (19-inch front wheel), but sooner or later, someone will offer spoked rims for better off-road utility. It’s pretty much the same thing as the Speed 400, which is a retro that looks like the Bonneville lineup, with 17-inch wheels.
Triumph says both bikes were made with similar high-end fit and finish as the company’s more expensive models.
Both bikes come with some niceties such as ABS, traction control and ride-by-wire throttle, but other components are quite basic, such as non-adjustable suspension. Nevertheless, we expect considerable demand for these bikes in the Canadian market, as pricing is roughly equivalent to Royal Enfield’s India-built bikes, but the Triumph models have better specs. Pricing is the same or slightly better than the Japanese-badged machines in the 300 and 400 category (which are mostly made in Thailand).
Although we do not imagine Canadian riders will get their hands on the bikes this fall, we think showrooms will be well-stocked come next riding season—as long as the rest of the world leaves us some bikes to buy. These bikes have already been selling very well overseas.