Fifty years ago, the public was told they could meet the nicest people on a Honda. That slogan worked, and the company is now a global giant, making them capable of the marketing you see below.
Produced by stop-motion guru PES, incorporating thousands illustrations from dozens of artists, this short film took four months of work. It’s all drawn and shot by hand, and it has hundreds of thousands of views after being released Sunday. Too bad they don’t show this sort of commercial at the Super Bowl.
Beautiful.